The AG2R LA MONDIALE group has set up prevention initiatives (campaigns, support programs) with the employees of certain business lines that the group supports.In order to accelerate the roll-out of these programs, the group wishes to put in place a systemic offer to its older customers based on digital tools. 

Okoni assisted a team of eight people in the exploration and research on customer-users. About thirty interviews/observations with customers and prescribers (doctors, pharmacists, etc.) to design winning experiences. Three service concepts emerged from the co-construction workshops. One of them is currently being prototyped and tested.