Since the beginning of 2022, the AGEC law requires kitchen manufacturers in France to dismantle old kitchens and provide logistics and storage.

Okoni helped the kitchen manufacturer create a circular offer design process in three creative loops with concept production and customer testing at each stage. This open approach has brought on board the sales force and potential partners or customers.

During the third creative loop, we experimented with a specific service offer and the findings pointed to a new strategic orientation to the approach. A new offer is being designed and explored.

Results

Three service offerings developed from key observations and tests on usage, the sales experience, and access to services.

One service offer tested live on the ground to evaluate the execution of the service